UK Youths- Active Youth Programme - 2 year programme- funded by Sport England (1st December 2015 to 30th November 2017)

This programme aims to increase regular participation in activities by young people aged 14 to 25 who are currently not undertaking any regular exercise. The programme will be delivered in some of the most deprived areas of England - Cumbria, Leicestershire and Wirral/Cheshire West.

Over the course of the 2 years, UK Youth will engage 2,640 young people in an initial programme of physical activity (6 - session activity programmes). Delivery of the programmes will be through youth clubs and projects. This will lay the foundations for a long-term sustainable ethos of encouraging physical activity within local youth clubs in some of the most deprived areas of England.

UK Youth will:

  • Engage 2,640 inactive young people in sport by delivering a series of initial 6-session “get active” programmes to 14-25 year-olds from deprived areas in Cumbria, Leicestershire and Wirral/Cheshire West 
  • Work with regional youth associations, local youth clubs, county sports partnerships and local authorities to ensure targeted delivery and sustainability
  • Provide community youth workers with training, information, support and funding to help young people on their journey
  • Embed a youth-led culture in sport by enabling the targeted inactive young people to be fully involved in the design of programmes
  • Embed a peer-led approach by training and accrediting 120 local young activity ambassadors as activity leaders, through partnership with Street Games
  • Work with partners to provide work experience opportunities for the ambassadors
  • Provide celebratory, awareness-raising sports festivals.


Overview of activity

The activities will be decided on by the young participants, facilitated by their youth worker.

Who we are targeting

14-25 year olds who do not currently take part in any regular exercise. Equal split of male/female. All delivery centres are in (or work with) particularly deprived communities. Current sporting behaviour is inactive – reasons will vary but likely to include: not wanting to make a fool of themselves in front of peers, prefer watching sport to playing, not considering many activities as sports, not aware of personal benefit such as fitness, looks, new friends.

How we will engage the participants

By allowing young participants to decide on the activities that they want to include and by talking about “activity” rather than “sport”, we will be targeting those who are not necessarily interested in conventional team and individual sports those who have other reasons for taking part in youth club activities, such as: looking good, trying new experiences and doing things with friends / peers.

Likely timing of sessions

Timings will vary according to the needs of the target young people and the operational requirements of the youth clubs and projects. All sessions will last for a minimum of 1 hour and all courses will include a minimum of 6 sessions. Courses will last for a minimum of 6 days and a maximum of 12 weeks (i.e. daily, fortnightly or anywhere in between).


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